Breakthrough Strategies for Multicultural Communications

As the U.S. Latino and Hispanic population continues to boom, it’s critical that we find effective ways to communicate. In CT, Hispanic is the fastest growing population and nationally it is the largest ethnic population by 2010. Communicating with this rapidly growing demographic is about more than simply translating messages or materials to Spanish or targeting Spanish-based media. It is critical for communicators to understand that other factors such as culture, religion, heritage, and family beliefs weigh heavily in the decision making process. If you are promoting any product or service in the United States, you can’t afford to miss this event.

email: ecrespo@hispanicmarketsolution.com

 

Succeeding in the New England Market

When one thinks of major Hispanic markets, cities such as Miami, New York, and L.A. usually come to mind. Well, the 2000 U.S. Census has changed all of that. Suddenly, the cold New England region is home to one of the hottest Hispanic markets in the U.S.  (read more)

Successful Fundraising with New Americans

Are your intake workers, career counselors feeling uneasy or lacking basic understanding and communications skills to effectively serving the Hispanic/Multicultural job seekers? Are your outreach efforts falling short of expectations? (read more)

Understanding, Reaching and Servicing the Hispanic Audience

Are your intake workers, career counselors feeling uneasy or lacking basic understanding and communications skills to effectively serving the Hispanic/Multicultural job seekers? Are your outreach efforts falling short of expectations? (read more)

Breakthrough Strategies for Multicultural Communications

As the U.S. Latino and Hispanic population continues to boom, it’s critical that we find effective ways to communicate. In CT, Hispanic is the fastest growing population and nationally it is the largest ethnic population by 2010.  (read more)